If that's true, then networking is marketing. It's not selling. Doesn't that make you less conflicted about networking? Everyone likes marketing - it's sexy! it's glamorous! it's exciting! And no one confuses marketing with selling. It's just the process of getting into a position where you can sell.
- Networking is a process you go through so that you can be in a position to sell.
- Luck is being in the right place at the right time. So how can you be lucky if you don't go any place at any time?