Central California Women's Conference 2010

My tote bag was full, my water bottle empty and my feet were sore. Marie Osmund was so funny, the lunch was very good and I saw so many great people. It was the end of a wonderful day at the Central California Women's Conference in Fresno. Did you go? And did you get out of it what you wanted? Here's how it went for me and how I'm going to fine-tune what I do in future years:
  • What a dilemma: Wear fabulous shoes because everyone is so beautifully dressed up or go for comfort. Right now my feet say "comfort" but that will probably wear off by next year. You don't want to miss potential connections because you had to sit down: wear comfortable shoes.

  • Stay longer. I had to leave to speak with one of my favorite groups (Central Valley Professionals), so next year I'll check the calendar for September. But I had to rush through part of the display. With an event this big, plan to stay all day.

  • Even if it's not something you think is relevant to you, be curious about every booth. I paused at the Community Hospital booth where they had the Da Vinci Surgical System on display. It was a nice surprise that several of the doctors who use the system were in the booth. I had a long conversation with Dr. William Carveth not only about the machine but about Clovis and the development of our hospital. You can get unexpected information you wouldn't have had the chance to learn otherwise.

  • It was a very big event with hundreds of booths and 3, 400 attendees. There were times when the aisle was so crowded that you had to be very patient. There were amazing sessions, but it was more important to me to see people I knew, make connections with new people working for existing Chamber members and to see what companies were still doing some marketing. When an event has that much going on, you should narrow your focus.

  • Thom Singer, The Conference Networking Catalyst, has a great deal of information and ideas on getting the most out of conferences on his blog at http://thomsinger.blogspot.com/
I had a great time and saw people I hadn't seen, got updated on changes at some companies and was very encouraged by the excitement and enthusiasm of the companies here in our valley. Congratulations to the organizers... once again, a fantastic event for the women of the Central Valley. I'm already looking forward to next year!

Lessons from a Community Resource Summit

Last week I attended the Community Resource Summit as a presenter and an exhibitor for the Clovis Chamber of Commerce. I had heard about it before, but until I got a call from one of the organizers, I have to admit that I hadn't thought about attending.

There were many networking lessons learned from this:

  1. Your network will find and suggest opportunities for you that you would not have discovered on your own. I was asked to participate for the Chamber because of the involvement of one of our board members, but then I tapped into my network to find out more about the event before I made the commitment. They all said it would be a good opportunity. Let other people's experience guide your choices.

  2. There are industries, professions and groups of people you haven't begun to tap into. I had no idea how many non-profits we have here in the valley and how much work so many of them do. I would not have been able to learn about these organizations and their activities so easily in one place without the event.

  3. You might think you know "everyone" but you don't. I spend the majority of my time networking with people who are in very similar circles. So I usually know quite a few people wherever I go. It would be easy to think that this "microcosm" is the entire business world. Events that are outside your usual are a great way to be reminded that there is always room to expand your network.

  4. Social networking and social media are still very new to many people. I presented to a group of about 50 people who mainly represent non-profits. Some have taken small steps into Facebook for themselves personally but are still looking for ways to expand their usage to help their organizations. I think that social media sites are a powerful tool for these organizations to leverage their resources.
If you work with a non-profit organization, I recommend that you put this on your calendar for next year. It usually takes place in early September, so put it in your tickler file for August.

And, if you'd like a copy of the slide show that I presented at the event, you can get it at http://www.slideshare.net/BethBridges/social-media-as-a-networking-tool-for-non-profits